The Boston Consulting Group unveiled a new Web site―bcgperspectives.com―that will make its research, analysis, insights and commentary from its 50-year archive of articles and reports available to t
The Boston Consulting Group unveiled a new Web site―bcgperspectives.com―that will make its research, analysis, insights and commentary from its 50-year archive of articles and reports available to the business community.
The web site, which will beupdated on a weekly basis, is intended to serve as a forum for debate on current business issues as well as a reference point for business and other leaders, said BCG President and CEO Hans-Paul Bürkner. "In todays volatile and fast-moving environment, we think its more important than ever to make our rich store of intellectual capital available to the global business community."
The portal, which draws its name from the firms series of pamphlets that launched in the 1960s and 1970s such concepts as the growth-share matrix and the experience curve, covers a host of different topics relevant to senior and middle managers, academics, and leaders in the public and social sectors.
"Throughout our history, BCG has been a catalyst for change in the world of business and beyond. We have always devoted substantial resources to developing innovative ideas and insights along with techniques to help managers solve some of their toughest problems," Bürkner says.